SEO Fundamentals: Your Guide to SEO Success Factors – Search Engine Journal

Key SEO success factors include optimizing for the search experience, creating content for people (not search engines), and preparing for voice search.Ready to learn the secret to search engine optimization (SEO)?Well, I hate to break it to you, but there really is no secret.There is no secret sauce.There is no secret recipe.SEO isn’t about magic […]

Is Schema Stuffing The New SEO Spam? – Search Engine Journal

Whether you hand-code schema or automate it, avoid schema stuffing and take the time to understand how Google sees your content.Remember the good old days when SEO professionals tried to bamboozle search engines with the “keywords” metatag?It might be happening again through schema stuffing.This time, though, it could do more harm.The other day, a customer […]